Rare is a fast-growing international conservation organization whose mission is to inspire change so people and nature thrive. Rare believes that conservation is about people. For more than 25 years, Rare has empowered local communities in over 50 countries to shift from being resource users to environmental stewards. Rare’s impact is delivered via its Pride program, a powerful blend of: 1) local capacity building, 2) the replication of proven technical solutions, and 3) grassroots communications for behavior change. Rare trains local leaders to as change agents, leaving a legacy of increased capacity and a sense of ownership, responsibility and pride in conservation. The change lasts. That’s Rare.